my copywriting & strategy Services

Three ways to work together.


APPEAL-IN-A-DAY

Out of time and energy to write your next direct mail appeal or email series? Let’s get it DONE.

For one intensive day, you get my undivided attention and seasoned skills to knock out an appeal that will touch your donors’ hearts and raise good $$$.

And you get a real bargain on the pricing, to boot (project-based work starts at $2,500).

Goodbye procrastination, drawn-out process, and over-working yourself. Hello to your next fundraising campaign hitting it out of the park — with less stress and more ease.

Your investment is $1,500.

Spots are limited. Just 8 openings remain for 2025!


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a donor comms project

I accept a limited number of standalone projects each year.

These include strategy and copywriting for pieces like:

A single fundraising campaign, Impact Report, donor newsletter, Case Statement, Message Platform, or Donor Comms Assessment.

Your investment starts at $2,500.
I offer payment plans.


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A Year of custom SUPPORT

A longer-term working relationship allows us to really move the dial on your donor communications.

This longer-term support fills gaps in your staff bandwidth and/or expertise. Customized to your needs, it’s a mix of “done with you” and “done for you.” We start with a donor comms assessment before moving on to strategy and copywriting.

My annual clients have been so happy with their outcomes, some have been working with me for 5+ years!

Your investment starts at $3,000/month.


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copywriting

Consciously crafted writing grows relationships.

Inspired people respond with “Me, too!” and “I’m in!,” instead of “So what?”

What if you could strike a memorable chord in a noisy world? What if you could truly connect with your supporters’ hearts, for an enduring emotional connection to your cause?

What if you could move more supporters to give more, more often, while feeling so good about it?

You can! A skilled fundraising copywriter can breathe new life into your appeals, stewardship, and cultivation – across channels from digital to direct mail. 

I see good copywriting – powered by insights from psychology + genuine love – work fundraising miracles every day. And it can happen for you! Your donors deserve it. So does your mission and everyone you serve.

donor comms strategy

Consciously crafted strategy grows giving.

Communication that grows relationships and giving doesn’t happen by accident, or on the fly. It comes from a skilled and informed approach – a conscious strategy.

What if you had a strategy to give your donors consistent, compelling communication? What if your donors could hear from you in ways that are most meaningful to them?

What if you could fulfill your organization’s promise and potential? Surprise, delight, and empower your donors and everyone you serve? Find greater ease in your fundraising?

I’m here for it! Powered by insights from psychology and genuine love…get ready to see your donor comms shine.  Get ready to grow lasting donor relationships, raise more, and enjoy it more.

sample PROJECTS

These pieces work together to cultivate connection and generosity.

In our time together I craft copy and strategy deliverables such as:

  • Donor Comms Assessment

  • Case for Support

  • Message Platform

  • Donor Comms Strategy

  • Annual Donor Comms Plan

  • Campaign Plan

  • “Thank you” messaging

  • Fundraising appeals

  • Stewardship pieces

  • Cultivation pieces

  • Donor web copy

  • Ethical story-gathering and storytelling.

  • Supporter surveys

  • Donation page copy

Your GET IT DONE DAY or project could focus on one of these.
Your Year of Custom Support will deliver a combo of the above, all designed to meet your most pressing needs.

  • "SARAH IS ONE OF MY FAVORITE PEOPLE TO WORK WITH. SHE BRINGS GREAT DEPTH OF KNOWLEDGE, STRONG LEADERSHIP, AND A SENSE OF HUMOR (SO IMPORTANT!) TO EVERY PROJECT."

    -Dena Penner, ImmunizeDC

  • "SARAH KNOWS HER DONOR COMMUNICATIONS! AND SHE TOOK THE TIME TO REALLY LEARN OUR ORGANIZATION, OFFERING INSIGHTFUL RECOMMENDATIONS TAILORED TO US."

    -Jessica Walker May, Forté

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